Customer Success & Retention
Instructor: Cognosco Learning · Duration: Full Day · In-Person
One-day, in-person course — $595 per person · 3–4 seats save 10% · 5+ seats save 20%
About This Course
Most customers are not lost in a dramatic moment. They are lost slowly, in the ordinary months after a good sale — in an onboarding that taught buttons instead of outcomes, in check-ins that carried nothing, in a drift nobody named until the renewal arrived and the customer had already decided, quietly, months earlier. This course teaches the other way of working the post-sale relationship: proactive, owned, and honest. You will learn how to receive a customer from sales with every promise intact, how to onboard against the diagnosis that sold them rather than against a generic checklist, and how to record the customer's own definition of success so you have something true to steer by. You will learn to watch for drift while it is still a conversation, to run business reviews that report the whole truth, to surface problems before the customer finds them, and to handle the at-risk account without panic tactics. By the end of this program, you will have a complete, honest way of keeping customers: renewals prepared by evidence over a whole term, expansion invited only where success already exists, and exits — when exit is right — handled so cleanly that the customer leaves with your name intact.
What You'll Learn
- Set each customer up to succeed from the handover onward
- Know what success means to the customer and watch honestly for drift
- Tell the truth early — in reviews, in problems, and in hard news
- Earn renewal and expansion as the customer's fresh, informed decision
What's Included
- A full day of in-person training, led by a Cognosco Learning instructor
- A printed participant manual for every attendee
- All course materials, exercises, and practice scenarios
- Guided practice and small-group work throughout the day
- Group savings built in: 3–4 seats save 10%, 5+ seats save 20%
Who It's For
Sales professionals, service teams, and anyone whose work turns on understanding and serving a customer well.
Your session’s training location, date, and start time are set by Cognosco and confirmed with you after registration — the scheduling is handled for you.
Looking to train a whole team? See corporate training →
Enroll in This Course
In-person · Full day · Taught by Cognosco Learning instructors
Add 2 more seats to save 10%.
No account required · Secure checkout
What happens next
- Choose your seats and enroll — no account required.
- Cognosco sets your training location, date, and start time, and confirms them with you.
- Check out securely; your confirmation is sent immediately.
Before You Enroll
What's included in a course day?
A full day of in-person training led by a Cognosco Learning instructor, a printed participant manual for every attendee, and all course materials and exercises. One flat rate per person — no proposal required.
How are the training location, date, and start time set?
They are set by Cognosco. When you register, we confirm your session’s location, date, and start time with you directly — you don’t need to propose or hold dates on your own.
How do the group savings work?
Automatically, at registration: 3–4 seats save 10%, and 5 or more seats save 20% off the $595 per-person rate. The discount is applied in the seat selector before you check out — no code, no negotiation.
Can we train a large group or a whole department?
Yes. Online registration handles up to 50 seats per course. For a larger group, a multi-course plan, or training across several locations, email us at hello@cognoscolearning.com and we’ll plan it with you.
What if we need to change our date?
Email us at hello@cognoscolearning.com as soon as you know — we’ll work with you to move your session to a date that works.